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Greg Brownell is Sports Editor of The Post-Star, a 30,000-circulation daily newspaper based in Glens Falls, N.Y. He leads a staff of seven in producing a sports section that covers 40 high schools, as well as several professional and amateur teams. Brownell covers girls' soccer in the fall and boys' ice hockey in the winter, and produces about 50 videos a year for The Post-Star's website, poststar.com.
Brownell has been with The Post-Star since graduating from Plattsburgh in 1981. At SUNY Plattsburgh, he worked as a sportswriter, and later as sports editor, of Cardinals Points.
Brownell has been active in the Association Press Sports Editors organization, including a two-year term as national third vice president.
"I never had any desire to become a writer until I joined Cardinal Points in my junior year. My first assignment was a field hockey game, and I quickly got hooked. I soon found myself spending most of the week on the third floor of the student center, writing, editing and pasting up copy. The pride of putting out a newspaper convinced me to switch careers and become a journalist."
"It's important to be well-versed in multimedia, and not just blogging and tweeting. You need to know and understand more advanced skills, like shooting and editing video. That gives you an advantage against more experienced journalists when you head out into the work force. Journalism is changing, and you want to be seen as someone who can help media organizations adapt to new ways of providing information.
"It's difficult to understate the value of practical experience. Working for a student newspaper, magazine or television station is the bare minimum of what's required to show potential employers you can do the job. Students need to seek internships or part-time jobs with professional media organizations to gain experience and build a strong resume."
Casey is a Staff Writer at Inside Lacrosse, a multimedia company in Baltimore owned by American City Business Journals and an affiliate of ESPN. In November of 2009, Casey began freelancing for Inside Lacrosse by covering high school lacrosse throughout New York. By the following spring, he was covering NCAA Division I men’s lacrosse. His high school and recruiting trail coverage has helped Inside Lacrosse develop its annual national rankings for high school recruits. Casey is also one of a few writers in the United States who writes for the magazine’s website, ILIndoor.com, for which he now shares editing responsibilities.
Additionally, Casey writes feature stories and other content for Inside Lacrosse’s print magazine, which has a nationwide circulation of about 55,000 copies. His work has appeared on ESPN.com and MSNBC.
In November 2011, Casey was hired full-time and moved to Baltimore to work at Inside Lacrosse’s headquarters. His responsibilities still include covering college and professional lacrosse. In April 2012, Casey helped the company launch its newest Web property, ILGear.com, a site devoted to lacrosse equipment, instruction, fitness, and lifestyle and entertainment, and he now shares editing responsibilities for the site.
Before attending SUNY Plattsburgh, Casey managed a small business in the 1000 Islands region, near his hometown, while attending Jefferson Community College. Casey graduated Magna Cum Laude from SUNY Plattsburgh in 2005 with a dual major in journalism and business. While at Plattsburgh, Casey was a staff writer for Cardinal Points, with a focus on writing film reviews, and also was a staff writer for All Points North. In 2004, Casey was an intern at the Press-Republican newspaper in Plattsburgh under former business editor Bruce Rowland. Upon his graduation in 2005, Casey was hired as a full-time staff writer at the Press-Republican, covering crime, public safety, government and general assignments. He later was a contributing writer for Strictly Business, a business magazine in Plattsburgh.
From 2006 to 2008, Casey attended Syracuse University, where he received a master’s degree in media management from the S. I. Newhouse School of Public Communications and a master’s degree in business administration from the Martin J. Whitman School of Management. From 2006 to 2009, Casey was a project manager at the Whitman School’s Entrepreneurship & Emerging Enterprises program, where he helped the department earn accolades as an international model for entrepreneurship education and community outreach. While pursuing his MBA, he worked for SAP in the Global Marketing division as an analyst relations support specialist as part of a worldwide team in 2008.
"Take what you are doing very seriously, and learn to care about it deeply. Embrace it. Your life after college starts while you’re attending college, in that you need to be making decisions to get you where you want to be. So do everything you can in college to gain experience, to build your resume and to become a mature and disciplined worker. Most of the lazy people who look for shortcuts go nowhere until they change their habits. Stay persistent in your pursuit of building a portfolio. And don’t be afraid to supplement your journalism efforts with something unrelated, as the two can be combined to help you find a wonderful niche in your career, maybe even allowing you to be involved in something you love. Work hard, be a leader in everything you do and stay focused, and you’ll put yourself in good position for success."
Dan Shepard '07: Shepard advises being flexible to compete in today's job market.
Victoria Hirschberg '03: "Internships/Cardinal Points/take classes outside of journalism/study abroad!!!"
Brent Hallenbeck '86: Hallenbeck is an arts and entertainment writer at The Burlington Free Press.
If you would like to learn more about the journalism and public relations programs at SUNY Plattsburgh, please contact
Shawn Murphy, Chair
Office: Ward Hall 241